ASW's Hottest Summer Privilege:
Your Summer 2017 with BARRACA CHIC
White sands, clear waters, blue skies, beautiful people and on many beaches of this world: little huts, so-called barracas, where one can get a light snack or a refreshing drink and mingle with other beach enthusiasts and chic world travellers in a relaxed setting. In the middle of it all: the founders of BARRACA CHIC. On the beaches of the famous Copacabana and a drink in their hands, an idea came to life that was culminating in their label BARRACA CHIC. Since the brand was established in 2008, BARRACA CHIC has shown its collections at the Salon Allure Miami SwimShow, Funkshion Fashion Week Miami and Mercedes-Benz Fashion Week.
BARRACA CHIC’s collections express a distinctive lightness and easiness while at the same time portraying a high level of elegance and being, simply put, très chic. For its collections, BARRACA CHIC comes up with different series for women and men that, combined, paint the picture of a perfect day at the beach. It speaks to confident people who want to look sexy but always in style.
As an addition to its series, BARRACA CHIC has come up with a specially designed collection, “The Ibiza Special Collection” for ASMALLWORLD, which was launched during the first ASMALLWORLD Summer Bash at the Atlantis by Giardino Hotel in Zurich. The special collection which contains triangle bikinis, trunks, and t-shirts, radiates pure elegance, sophistication, and class for women and men. Due to a good cooperation between ASMALLWORLD and BARRACA CHIC, ASMALLWORLD members are profiting from the privileged program and are receiving 20% discount on the entire BARRACA CHIC collections sold online, without limitation on items.
Thinking of Switzerland, beachwear is not necessarily the first thing that comes to mind. Quality and luxury, however, are. BARRACA CHIC has all its pieces produced in Europe at the same factories that are already trusted by renowned labels such as Agent Provocateur, La Perla, Hèrmes, Burberry, and Cavalli, to name a few of them. All garments are made of the finest materials from Italy and are fast-drying and antibacterial.